Your ultimate Last-Minute Halloween Clinic Guide

Halloween is knocking on the door! 🎃

Have you started with planning things in order to get more clients at the end of the month?

Don’t worry if you haven’t!
We’ve made a very simple guide to help you with marketing your clinic during Halloween.

• Social Media

Any kind of visual marketing works really well around Halloween, for example, posters, personalized videos, and giveaways.

A great start should be posting some amazing Instagram or Facebook content, showcasing your treatments or services.

If you want to build engagement on your profile then one of the best things to do is an Instagram competition with a special hashtag.

• SMS Campaigns

Sending an SMS campaign to your clients is the perfect way to tailor your messages to existing clients.

They are personable and proven to work and adding a  little Halloween feel to the text will make it amazing!

If you don’t have anything in mind, it’s easy to use a pre-designed template.

Here are a couple of examples:

– Hi [FIRSTNAME], Frightfully amazing offers!

Get a (Insert Treatment Here) at [COMPANYNAME] for ONLY (Insert Price)!

Offer valid before 31/10!

Book online here (Your Online Booking Link).

– Hi [FIRSTNAME], It’s Trick or Treat Time at [COMPANYNAME]!

Book in for 2 treatments or more before Halloween and get a FREE goodie bag of products!

Book here (Your Online Booking Link)!

• Email Campaign

Sending a newsletter or a short email shot to your clients ensures smarter marketing.

From Pabau, you can send email campaigns with one of the beautiful pre-designed templates, easy design tools, and proven deliverability.

Apart from choosing a beautiful pre-designed template, the most important step for your Halloween Email Campaign is choosing the right email subject that is attractive enough to entice clients to open it.

Our few recommendations for email campaign subjects:

–Your scary good offer is here 👻

– Boo👻 Our Halloween offer is here!

– Sign up for our new Halloween (New Offer/Service/Treatment/)! 🎃👻

• Gift Vouchers

You can reward your most loyal clients with a specially tailored gift voucher with a discount they can use for their next treatment.

You can choose either from the already pre-designed templates or you can create your own.

It’s time for a spooky atmosphere at your clinic, salon, or spa!

If you take photos of all your Halloween activities, don’t forget to tag @pabauclinicsoftware or add a hashtag #pabau and your post will be featured on our page.

Maja V.

Digital Marketing adventurer | I love to automate and digitalize all business processes ✨