Powerful Marketing Features

Our easy-to-use marketing features help clinics find new clients, and encourage repeat bookings from existing ones. Launch Email campaigns, SMS campaigns, automatic client recalls, smart surveys, and more.

Acquire & retain clients with campaigns

Pabau’s effective campaign channels help you generate revenue, nurture clients or leads, and keep your customers in the know. Take your next step toward powerful, personal client communication.

  • Email Campaign
    Send beautiful newsletters every time with our all-in-one email campaign creator that ensures smarter marketing with professional email templates, easy design tools, and proven deliverability.
  • SMS Campaign
    Send targeted SMS Campaigns to promote your special offers and fill last-minute availability.
  • Automatic recalls
    Our effective reactivation processes enable you to automatically remind clients when they're expected to book a specific type of appointment, increasing your re-booking rates by 42%.


Establish a trusted brand with powerful client reviews. Use Pabau to continuously gather invaluable feedback from your clients.

  • Collect reviews
    Send automatic follow-up SMS and email and gain valuable insights that boost credibility for existing and potential customers.
  • Track all reputation in one place
    View and compare a list of all the feedback that’s coming to the system and choose which reviews you want to be visible publicly.
  • Share 5* to Facebook & Instagram
    Let your 5 star reviews breathe life into your business by sharing them directly to your social media channels, thus easily providing potential customers with great recommendations.

Build Loyalty

Make your clients feel valuable by using the right loyalty promotions. Our loyalty features will increase your sales by ensuring your clients return in order to enjoy the benefits and rewards you've offered them.

  • Create gift vouchers
    Pabau's gift card tools ensures your brand is represented at every step of the process while keeping your revenue flowing in.
  • Reward your clients
    Reward your most loyal clients and ensure their return with our sophisticated points based loyalty system.
  • Track referrals
    Referral rewards give your customers a real reason to share your brand with others. Our referral program is one of the best ways to bring in new business.


Turn your clinic into a marketing powerhouse
Supercharge your marketing with our extended suite of tools
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Keep all of your online marketing tools under one roof

Easily organise and grow your customer relationships with tracking, data visualisations, email and more, all in one place.

Targeted Planning

Increase your response rates with our targeting tools. Pabau provides targeted lists directly from your account so you always reach the perfect customer audience.

Smart Campaigns

Reach out to your patients who haven’t visited the clinic for some time. Through these campaigns, you can successfully re-engage with them.

Planning & Scheduling

You can organise your marketing strategies ahead of time to hit your clients at the optimal moment.

Automated Rebooking

Our unique recall system ensures that your patients are called in a timely manner, thus promoting patient retention and increasing revenue.

Clinic-Branded App

Showcase your unique branded app by fully customising your Pabau app with your own style.

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